Friday, October 20, 2006

Book post 2

Again more from 'GOLDEN AGE OF ADVERTISING-THE 50S, such a great resource, pure advertisments, american though similar items and advertisments reached us in the UK.

Why the images below, well housewifes were a big target market in the 1950s, nagging their husband for the latest items to make their life easier or improved and these adverts are for the adverts that would be targeted for them. A must have mention if discussing 1950s advertisment.





















Stockings, a special occasion treat, on the wishlist of any housewife of the 50s.





















Mellamine tableware. I have some of this, todays its now trendy picnnic wear, have a look at habitat for a range of colourful versions. In the 50s it was part of a new trend using new materials for everyday products.





















Several consumer product adverts from the 50s, aimed totally for the house wife, multitasking products all with new features, and streamline shapes, adverts that proberly made housewifes mouths water.

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